Trend Spotting

Comment

Comment by Pushpa Krishnaswamy on May 30, 2012 at 2:19pm

Hi, this is a great idea for a group. i consider myself a trend-spotter as I usually see patterns with the potential to have lasting impact over many people and behaviors. I see this from a behavioral, market and resource availability perspective.

Here is a trend that I have been observing for some time: There are a lot of people from the North-East of India who have migrated to Chennai, and who seem to be willing to do the jobs that locals seem unwilling to do. This is a good thing for national integration. But is the local population creating new job types for itself, if it gives up on the more mundane jobs?

Comment by Tushar Kanikdale on April 8, 2010 at 7:49pm

It seems there is not comment since long on this group. However I am keen to know and discuss on the trends as they allow us to make decisions inteligently. By the way my current observation is trend for reducing carbon foot print impliying making systems and processess(Automotive, Aerospace, Plant operations) more energy efficient as we already have scarce natural resources.
Another trend on customer purchase decisions is to have the products with highest quality interms of performance, aesthetics, acoustics,brand, light weight however there is little demand on reliability as many says I will be having better product (ex. Car) after 5 years.

Comment by Prakasan K on August 18, 2009 at 11:09am

One trend that you can easily spot around you is the fashion trend. All you have to do is to look around, in a shopping mall, weekend party etc. There are fashion trends with certain definite pattern and this has been studied well. However, the origin of fashion trends are not really identified, unlike the Hash Puppies studied by Malcolm Gladwell. But, is it really possible to foresee a fashion trend using any tools/techniques?

What according to you is "pattern" of trend in fashion? For e.g. - I have seen the trend of "Moving to super-system", where designers are trying to move out of the "clothes" as the system and trying to leverage the super-system elements (such as green trend, planting a seed, micro finance etc)

Comment by Prakasan K on August 13, 2009 at 11:30am

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Can you generalize this trend? The first things come to my mind is "Ideality" trend from TRIZ perspective.

Applying innovative technology in a rural setting, Indian mobile operator Tata Teleservices is helping farmers monitor and switch on irrigation pumps remotely, using a system dubbed Nano Ganesh.

The need for the technology stems from India's erratic power supply; farmers routinely walk several kilometres to water their crops, only to find that there's no electricity available to power their irrigation pumps. Through Nano Ganesh, farmers can dial a code from any phone to a mobile modem attached to the pump's starter. This informs them whether electricity is available, and allows them to remotely switch the pump on or off.

Named 'Nano Ganesh', the service—developed by agri-tech firm Ossian Agro—is currently being trialled in two villages in the state of Gujarat. The system is priced at INR 2700 (USD 56) for the wireless device connected to the pump's starter, plus phone costs. Customers can use cell phones they already own, since the system works even with the most basic handsets.

Nano Ganesh joins Tata's earlier mobile initiatives delivering educational content and agricultural information to rural communities. With mobile uptake growing quickly, there's a wealth of opportunity for practical ideas like this one.

Website: www.nanoganesh.com
Contact: www.nanoganesh.com/html/contact%20us.html

http://springwise.com/telecom_mobile/nanoganesh/

Comment by Prakasan K on August 11, 2009 at 4:36pm

Thanks for creating this group Murali. I hope this section can also help people to identify business, social and other non-technical trends and possibly relate to TRIZ Trends.