For those who sincerely think HOW to innovate
We just noticed that same kind (almost the same) problem we used for explaining contradiction was a real problem posted by a big XYZ company offering $20,000.00 for the solution concept in innocentive..
Isn't that cool? We created the problem for explaining the contradiction; unfortunate that we didn't know the real problem, else could have used the collective wisdom from the room to make $20k... :)
Anyone wanted to take this up?